IRS Rail Webinars

The power of digital to inspire rail passenger confidence

Part 2: Digital nudge for social distancing

14 October 2020 | Available on-demand

ABOUT THE WEBINAR:

Social distancing is central to limiting the spread of COVID-19, and to gradually returning travel back to normality. Operators are seeking ways to overcome these new and unprecedented challenges.

The second of the four-part series ‘The power of digital to inspire rail passenger confidence’, the session explored how digital technologies, such as signage, alerts, and mobile apps, can gently encourage, or ‘nudge’, passengers to maintain social distancing.

How can rail boost confidence in the safety of services whilst minimising disruption? During the webinar, the audience heard from major rail operators Swiss Federal Railways (SBB) and RATP who outlined the digital strategies they have implemented over the past months to bring passengers back. Innovators Passengera and smart motors presented their latest technologies, as well as global consultancy PwC.

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Speakers

Julian Renninger,

Innovation and Development Manager

Swiss Federal Railways (SBB)

Julian is shaping the mobility of tomorrow as a project leader at Swiss.Smart.Mobility - a digital innovation unit of the Swiss Federal Railways (SBB). One of his core projects is the development of the intermodal routing platform. Julian is passionate about bridging the gap between existing technical solutions and the mysteriously unknown future needs of customers. He has a background in politics, journalism, and economics, and he is a co-founder and lead organizer of the initiative "Neue Welt", a transdisciplinary laboratory and annual conference of utopian thinkers.

Felix von Pechmann,

Director Passenger Information Project

Autonomous Parisian Transportation Administration (RATP)

Felix is the Director of RATP’s Passenger Information Project. Its goal is to become best in class on all communication channels: digital, announcements, personal contact, screens, signage and maps. He was previously in charge of RATP’s ambitious Electric Bus Programme, which aims at replacing most Parisian buses with electric buses. He holds a PhD in innovation management from the École Polytechnique on the deployment of electric vehicles, is a member of the French Corps des Mines and an engineering graduate of the École des Mines, Mines ParisTech, and the École Polytechnique. His areas of expertise and previous work experience include shared mobility, teaching and digital transformation.

Jan Kolář,

CEO

Passengera

With his technical background, experience in transportation market and connectivity solutions, Jan is managing the growth and global expansion of Passengera to become a leading company providing passenger and connectivity services. Passengera provides transport companies with connectivity, information and Infotainment services. Jan is passionate about innovation. He is a visionary thinker who has worked on communication & business solutions in transportation for many years.

Marc Gispert,

Co-Founder & CEO

Smart Motors

Marc is currently participating in several digitalization and predictive maintenance events, sharing his know-how based on smart motors® achievements and his vision of a sustainable evolution of this discipline. He has an extensive technological training background, with specialisations in robotics, photonics and business administration (MBA ESADE Barcelona, HEC Paris, China Fundan University). As an entrepreneur, Marc spends his time helping other entrepreneurs, sharing his experience, and creating ventures.

Moderator

Paolo Guglielminetti,

Global Rail Leader

PricewaterhouseCoopers (PwC)

Paolo is a Partner at PwC, and global PwC railway transport leader. He has 20+ years of experience in transportation planning, economics and operation, with a significant track record in the railway sector. Paolo has extensive international experience, in particular in Europe, East Asia, the Mediterranean region, Africa, and North America. Holding extensive knowledge in railway organisation, regulation and business planning, he is currently directing innovative projects concerning railway digitalisation in the two key areas of enhancing railway network operation and improving customer experience.

Agenda

Introduction: Jules Omura

Opening remarks: Paolo Guglielminetti

Presentation 1: How to shift passengers in times of social distancing, Julian Renninger

Presentation 2: Crowdsourcing crowdedness - A way of reassuring and bringing passengers back after lockdown, Felix von Pechmann

Interview: Julian Renninger and Félix von Pechmann, interviewed by moderator

Presentation 3: Connected and informed passenger journey, Jan Kolář

Presentation 4: Occupancy monitoring - helping to trust again in public transportation, Marc Gispert 

Panel discussion & Audience Q&As: All speakers

Closing remarks: Paolo Guglielminetti

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